Image SEO Audit Workflow

An image SEO audit should connect asset-level findings to page context. SEO MCP can list image records, filter them by measurable conditions, and retrieve source pages for assets that need attention.

Audit prompt

Build an image SEO optimization queue from the latest completed crawl.

Find:
- images with missing alt text
- failed image responses
- unusually large response sizes
- slow image responses
- formats that may have better alternatives

For each priority asset, show its URL, measured fields, source-page count,
representative source pages, recommended action, and validation method.
Group repeated assets before page-specific images.

Tool sequence

1. list_projects
2. list_crawls
3. list_images with structured filters
4. get_image_sources for repeated or high-impact assets
5. get_page_details when page context affects the recommendation

What to review

Missing alt text

Missing alt text is not always an error. Decorative images can use empty alt text, while meaningful images need concise text that communicates their purpose in context. The crawler identifies candidates; a human or context-aware agent should decide the correct treatment.

Response size and format

Large assets can affect load performance, but the right threshold depends on visual dimensions, device usage, quality needs, and whether responsive variants exist. Prioritize assets reused across many pages.

Broken image responses

Trace a failed asset to its source pages. A shared logo or template image has broader impact than an isolated historical asset.

Prioritization table

Validate after changes

Run another crawl and compare failed images, missing-alt candidates, and response sizes. Use page performance data separately to confirm whether image work improved real experience.